If there's a spinning or stuck blue circle on your Hisense TV screen, it's almost always the VIDAA loading icon stuck mid-process. The TV is trying to load something (an app, a menu, a remote command) and the firmware has hung. The fix is a 60-second power cycle in many cases.
What the blue circle is
VIDAA Smart TV OS displays a spinning circular loading icon when:
- The TV is processing a remote command
- An app is loading
- The smart system is connecting to the internet
- The system menu is opening
Normally the circle appears for 1-2 seconds and disappears. When it's stuck, the firmware has frozen mid-process.
Fix 1: 60-second power cycle (works in many cases)
- Unplug the TV from the wall.
- Hold the TV's physical power button for 60 seconds.
- Wait an additional 60 seconds with the TV unplugged.
- Plug back in.
- Power on.
This drains residual capacitor charge and forces a clean firmware boot. The blue circle clears.
Fix 2: Update the firmware
If the blue circle keeps coming back — say, a few times a week — you're likely on a buggy firmware version. Hisense pushed several VIDAA updates that introduced this stutter on certain models (U7K and U8K were most affected).
Settings → System → Software Update → Check now.
Fix 3: Disable Auto Standby / Eco features
Some users report the blue circle appears when the TV's Eco features are toggling power states rapidly.
- Settings → Picture → Eco Sensor → Off
- Settings → System → Auto Power Off → Off
- Settings → System → Sleep Timer → Off
Fix 4: Factory reset (if circle won't go away)
If the blue circle is permanent and you can't reach the menu:
Method A: USB keyboard
Plug a USB keyboard into the TV's rear USB port. Use arrow keys + Enter to navigate to Settings → System → Reset → Factory data reset.
Method B: Physical button forced reboot
- Unplug the TV.
- Hold the physical power button.
- Plug back in while holding.
- Continue holding for 30 seconds.
Fix 5: Hardware issue
If you've done a power cycle, factory reset, and updated firmware — the issue may be hardware:
- Failing T-CON board — sometimes manifests as stuck artifact on screen
- Display panel firmware corruption
- Mainboard issue — rare but possible
Why this happens on Hisense specifically
VIDAA OS handles unstable network state slightly worse than Roku or Google TV. When Hisense's firmware encounters something unexpected, VIDAA can leave the loading icon on screen instead of clearing it. Hisense improved this firmware.
FAQ
It's the VIDAA Smart TV loading icon, stuck mid-process. The TV's firmware has hung. Fix: unplug for 60 seconds, hold power button, plug back in.
The blue circle won't go away — how do I fix it?
Power cycle is step one. If persists, update firmware. If still persistent, factory reset. If still persistent, suspect hardware.
Not usually — it's typically a software hang that clears with a power cycle.